Archive for June, 2014
Mobile marketing on the rise in retail, reports new study
“Unified commerce” — linking in-store and mobile experiences — is becoming a major priority for retailers. The majority of merchants will invest in in-store technology over the next five years, according to a survey of more than 500 North American retailers run by Boston Retail Partners, a retail management consulting firm. As Business Insider reports, within that […]
Wayfinding: Typestyle do’s and don’ts
With the number of typestyle choices we have at our disposal these days it is very easy to be seduced by something snazzy, but it’s important to ask yourself, “Does this style suit signage?” There are lots of examples out there of fonts that may be fine for use on a logo or a printed […]
Office temperature troubles: New app tackles top worker complaint
Office temperature control: It sounds simple, but, as workers in frigid offices around the country can testify, it isn’t. More often than not, workers bundle up in the summer thanks to HVAC systems that waste energy and over-cool office occupants. As FastCo reports, a new app called Comfy is adjusting that imbalance. Comfy is an […]
How to keep cool (and appropriate) in the summer heat
The temperature is inching up, winter coats are tucked away in storage, and office workers throughout the country are wondering what, exactly, they should be wearing in the impending summer heat. Frigid, overly air-conditioned offices certainly don’t help the wardrobe-planning process. There are plenty of pitfalls to avoid — the embarrassment of your boss associating your […]
